Speaker, writer and strategies


Andy Rice is probably South Africa’s best known branding and advertising expert. At a time when companies and organisations are striving to understand the role that strong brands can play in driving commercial success, Andy’s keynote presentations bring an immediate clarity to the critical brand-building challenge. Using an array of stimulating and creative case studies (not to mention the wisdom that results from years of consulting experience) Andy elegantly and entertainingly unlocks the secrets of building great brands.

Andy has spent his entire career in the challenging worlds of marketing and advertising and has practised

these disciplines from both sides of the fence – as client and as supplier. He is best known as a brand strategist, having founded South Africa’s leading strategy consultancy, Yellowwood, back in 1997. Yellowwood’s client list includes blue chip brands from virtually every business sector, as well as a wide variety of start-ups which the Yellowwood team have helped take to market.

As a speaker he combines his professional brand consulting experience with his reputation as the co-host of Talk Radio 702’s popular “AdFeature with Andy Rice” to create keynote presentations that memorably fuse wit with wisdom.

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